About Us

Our Story

Bloom was inspired and created by passionate individuals from the marketing, tech, travel and retail industries, including university professors.

Our aim was to leverage technology to help users frustrated with the broken and over-priced Indian travel experience. Bloom started by building and deploying the industry’s first proprietary cloud-based hotel technology suite to deliver a consistent and reliable product offering. In July 2012 the first Bloom hotel prototype was launched under the Bloomrooms category revolutionising the affordable travel space and disrupting global hotel brands that have typically dominated India.

Today Bloom has been widely recognized as one of India's most loved consumer travel brands consistently topping rankings and winning awards from leading industry experts and journals. Making the brand a compelling choice for both new and existing hotel owners looking for a next generation concept away from the international chains.

Bloom's eventual aim is to be a 100,000 rooms platform delivering a next generation accommodation experience to India’s 300+ million annual travellers.

FAQs

What does Bloom do?

Bloom leverages technology to create and manage smart hotels for a new generation of young travelers.

When was Bloom founded?

The first Bloom opened in 2012.

Who are the owners and shareholders of Bloom?

Bloom is owned by several shareholders including institutional investors Samena Capital, Ikonika Capital, and specific members of business groups (including the Akoi family) that have invested and are involved with Bloom in their personal capacity only.

Where is Bloom headquartered?

Bloom HQ is in New Delhi, India.